Well-organised media relations can be of great importance to many organisations and movements, and the LGBT movement is certainly no exception. A working relationship with the mass media can be used to disseminate information, argue on behalf of issues, conduct outreach to those who may be seeking the LGBT community, but do not know where to find it, and, most particularly, to educate the broader society – something that is very necessary in many countries of the world which have only recently instituted democratic systems and created more open societies. The Baltic States are by no means any exception to this.
A Media for Diversity. LGBT in the news – a guide for better reporting
Well-organised media relations can be of great importance to many organisations and movements, and the LGBT movement is certainly no exception. A working relationship with the mass media can be used to disseminate information, argue on behalf of issues, conduct outreach to those who may be seeking the LGBT community, but do not know where to find it, and, most particularly, to educate the broader society – something that is very necessary in many countries of the world which have only recently instituted democratic systems and created more open societies. The Baltic States are by no means any exception to this.
